Colour Psychology - Think Pink!
Having a deeper understanding of the colour psychology behind the colour pink and how it can best be used in commercial and healthcare interior design.
2 minute read
1st February, 2022 | Remarcable
Colour is everywhere. Anywhere you look colour exists either consciously or subconsciously and its uses are more impactful to us than we think. Colour can be used to make a statement, create an atmosphere, and have positive or negative effects on our moods. Each colour has its own wavelength and energy, and according to colour psychology, every colour has an individual impact on affecting our mood, feelings and even behaviours. Let's take a deeper look into the colour pink, the psychological effects, why and where to best utilise pink in commercial interior design.
The colour pink is made up of hues of red and white, it takes all the passion and energy of red and tempers it with the purity of white. Pink is often described as a feminine colour, mainly due to associations from early childhood which beyond all means is a stereotypical use of the colour. In fact, the colour pink back in the 1920s was used for boys and blue for girls, it wasn't until the mid-20th Century and eventually by about 1950, that there was a huge advertising campaign by several advertising agencies that pushed pink as an exclusively feminine colour and the change came very quickly from that point.
"From studies conducted in colour psychology, the colour pink is thought to have a calming effect and is symbolised a sign of hope."
It provides warm and comforting feelings with an overall sense that everything will be ok, reassuring our emotional energies, alleviating feelings of anger, aggression, resentment and neglect. There have been conducted studies that confirm exposure to the colour pink has calming effects on our nervous system. Take the famous prison experiment conducted by Schauss, 1979 when inmates were placed in cells that were painted pink, they became less aggressive.
Having a deeper understanding of the colour psychology behind the colour pink we are able to make the best use of the colour in commercial interior design. In a recent project for Homework co-working space, we painted the ceiling of one of the work station areas in a pink shade that were thoroughly considered to be in line with the company's branding as well as be the right hue to promote its calm effects. Having a ceiling painted is a way to incorporate the sensory experience of the colour without necessarily looking at it the entire time, instead, it ensures the presence of the beneficial effects that pink has on our mood and behaviour.
Another way to utilise pink in both commercial spaces and healthcare spaces is through furniture detailing. In one of our clinical design projects for Banning Dental, the blush colour pink was chosen for armchair options in the waiting room and clinical spaces. As stated pink evokes feelings of calm and with dentists often being a tense environment for nervous patients this colour promotes mood altering qualities to soothe any feelings of anxiety.
Utilising colours for their advantages is what really makes a space memorable giving it more than just a design but an energy that can only be felt when being in that environment and that feeling radiates the reflection of the company's core beliefs and brand identity. For more information on colour psychology and the emotional connection to other colours download our free guide on The Power of Colour here.
If you have a design vision but do not know where to start on making it a reality then give us a call today for a free consultation and together let's make it happen.
Good Reads
Design
Pros and Cons of Working with an Interior Design Company
In today's competitive landscape, strong interior design is no longer a luxury - it's a necessity. This is because a well-designed space can be the difference between success and failure. But for many businesses, the in-house resources to create exceptional designs are not there. That's where interior design companies come in.
Design
From Static to Strategic: How Space Planning Fosters Movement for Mental Well-being
In today's fast-paced world, prioritising mental well-being is more important than ever. Incorporating intentional movement into our daily lives is crucial for maintaining good mental well-being. However, the design of our spaces can often hinder our efforts.
Design
Spring into Sustainable Design: Brighter Spaces, Healthier Planet
Earth Day isn't just a single day of action; it's a springboard for a continuous movement toward a sustainable future. And what better way to celebrate our planet than by harnessing the power of natural light through sustainable design practices?
Design
The Power of Branding in Your Space: Designer Tips to Reflect Your Company Culture
Strong branding goes beyond functionality and aesthetics; it's about strategically using design elements to reflect your company culture, fostering a space that inspires your team and resonates with your clients, whether you're a healthcare provider or a commercial enterprise.
Design
Wellness, Harmony, Personality: Design Trends 2024
Forget the rigidity of minimalism and the din of maximalism. 2024 whispers a softer, bolder design language. Imagine spaces that embrace your unique rhythm, sparking joy, soothing your soul, and celebrating meaningful style.
Design
Five ways to cultivate sustainability this holiday season
Like our designs that are rooted in nature and wellbeing as well as economic principles that make sure our clients increase their bottom line, we believe it's important to be both practical and healthy. We know... it's much easier said than done. Here's how we suggest you can blend both over the festivities this holiday season, in ways that are far from unattainable.
Design
Engaging Dentistry Design like you've never seen before: the Craft behind the Magic
The question on the table was ‘How can we help showcase dental aligners in a way that makes them approachable, yet remain on-brand with Banning’s practice quality and interiors?’ As the top Interior Architecture and Design firm in London for Healthcare Spaces that are strategically crafted to outperform the competition, we were excited to answer it with a one-of-a-kind art installation that we can now share.
Design
Don't wait until it's broken! Here's how to harness building service maintenance to your advantage
While running a business can be a constant juggling act of managing customers and ambitious goals, it’s important to realise that there are less exciting or nerve-wracking areas of managing a business that can be just as impactful. One of the top ones we see is often left untouched: building services maintenance. Here's how you change that.
Design
A Tenancy Maintenance Guide: Your 3 Keys to Keeping Your Business Running Smoothly
We understand the excitement (and stress) of running a successful business, and all the risks that come with it. To say that maintaining a business can feel like a constant juggling act would be an understatement; managing customers, boosting your marketing, retaining your staff, and chasing ambitious goals are all in the mix, and usually at the same time. Here's the keys to keeping it all together...
Design
New Tenancy Holders; jot down these considerations now or beware the costs
With years of experience in the field, experiencing the best and most ideal of spaces, as well as the ones we are disappointed to see go so poorly, our team is happy to share the know-how you need to help protect your wallets, fuel your progression, and most importantly, help you take your vision forward with as little hiccups as possible.
Design
Colour Palettes for Increased Performance and Wellbeing: 2023 Design Trends You Can't Miss
As people seem to long for a return to a more natural, human-centric way of life with a sense of community and unity, we believe as leaders we must increase our awareness of self, others, and our environment to come together in unity and find a balance. As design has a great impact on our emotions and well-being, utilising impactful design elements like colour can help us achieve this.
Design
Office Design Ergonomics Made Simple: read this and your team will thank you
Is your desk really helping you get the job done? We may believe having a 'great space to work' includes a visually-pleasing area... but have you considered the ergonomics of where you work? Great designers do. Here's how you can get started too.
Design
Sustainable Design Surfaces; read this to discover gorgeous and guilt free investments
Beyond the obvious draw of being better for the environment and saving you much-needed cash on repairs, Sustainable Surfaces are incredible; read this guide to explore why they may be able to boost your business by attracting more clients alongside helping you create a more positive reputation.
Design
Opening your Healthcare Practice in Style: How to Drive Engagement at your Grand Opening
What can I do to launch my new practice that truly shows off this new space? It's a question we get asked often and a great one at that. Here's your answer made simple; a collection of tips and tricks for attracting engagement at your grand opening party and setting up your new practice investment for success in the days to come.
Design
Strategising Wellbeing in Workplace Design
‘This January felt different, the motivation is not there; work and wellbeing is falling behind.’ This feedback got us thinking… has the workforce ignored wellbeing for too long? Begin strategising with these pinpointed key areas that can be approached individually or combined in a plan to help boost wellbeing in your workspace.
Design
Fortes Case Study
Bespoke is our signature styling, in this recent case study for Fortes Hair & Skin Clinic we break down the importance of bespoke elements and how they can be utilised as brand messaging and unique selling points.
Design
TEST NEW3
TEST NEW2
Design
Homework Space Case Study
Understanding the process of designing a successful co-working space, what to consider and what design elements are a must to capture the brand identity, message and concept.
Design
Circadian Rhythm in Design
Understanding what our internal circadian rhythm is and how it affects our wellbeing to know how we can incorporate circadian health within commercial interior design to maintain optimal levels of productivity.
Design
2D vs 3D Space Planning
Space plans are a fundamental element of any interior design process; they have great advantages in providing an accurate visualisation of the exact dimensions of the intended physical design of a space. Floor Plans can be made on both 2D and 3D bases providing different results which has been broken down in simple format for your understanding.
Design
What inspires our Remarcable designs and how experience can create successful brand image
Design is the result of inspired creativity, here we share with you what drives the inspiration behind our designs and how this is translated into experiential design and why it is of high importance in commercial spaces.
Design
5 Commercial Space Pain Points that can be Solved with Remarcable Interior Design
Breaking down some common employee pain points at the office and how good design can overcome these to ensure a healthier and more productive workforce.
Design
How is your office design reflecting the changes we are facing in the world?
An overview of the evolution in office design and what the future of workspaces will look like with elements that can attract and retain top talent and return back to office life.
Design
Are you facilitating your team a smoother transition back to the workspace?
An update into the commercial real estate market in London and how the effects of the pandemic have changed the trends in prime commercial units with an increased priority around health and wellbeing.
Design
Ways you can invest in your team’s productivity through design
We highlight in-depth ways in which you can invest in your staff’s productivity through various office design tips.
Design
The Importance of Detail throughout Design
Expanding far beyond aesthetics, we at Remarcable mean a method of expression that communicates a story through strategy carefully tailored to magnify the micro details and fully optimize their attributes’ capacity at creating a long-lasting impression in a single short interaction and it is all in the details.
Design
What does the next generation of healthcare design look like?
Clinical spaces are changing drastically, we have highlighted 3 key factors to consider for the future of clinical design that puts the needs of the patients and staff at the baseline to then build upon personalised branding.
Design
Co-working, Hybrid Model, WFH what is best for my company? pros and cons
With so many work models out there it can be hard to decide which one works best for your company as there is no ‘one size, fits all’ when it comes to office space to match your company values, size, and growth. We have broken down the pros and cons to co-working space models to help you best decide.
Design
How to put patients at ease and add value to your private clinic
There is a lot of fear at the moment around our health due to the pandemic and people are avoiding booking their dentist checkups. We share with you some ways you can ensure the safety of your clinic and reassure your patient's safety to return back to their overdue appointments.
Design
Your quick guide to safely return to work during-Covid-19:
Since the pandemic outbreak, there have been continuous updates on new health measures in the workplace. This guide helps simplify the government guidelines for you to gain clarity and insight into your action plans.
Design
The “new age or new normal” in worklife is here to stay! What needs to be implemented to stay on top
How to look at your organisation with fresh eyes in this new age to ultimately ensure that your staff are happy, motivated and have full clarity and involvement with the changes merging the return to the office and remote working.
Design
How can we mentally prepare ourselves for what the future has in store post Covid?
Change is one thing that remains constant in life, it is down to our reaction to dealing with change that makes the difference. We share with you some valuable tips on how to mentally prepare ourselves to maintain a healthy state of mind to help us adapt to change.
Design
What is the future of workspace design and how is it important for the future of humanity?
It is finally time to create office space around people's needs and not just peoples functions. We are all human beings, not human doings and this needs to be apparent. So, what does the future office look like with health and wellbeing at its priority?
Design
How has Covid-19 psychologically impacted our wellbeing pros and cons?
We have all handled the surge of ups and downs that came as a result of the global pandemic, but how is it all impacting our mindset? Do we feel more productive working from home? These are the questions we delve into to see how we can emerge stronger from all of this.
Design
How can your space design set you apart from your competitors?
Commercial interior design is changing, we are in an age where technology and design innovations are booming and our environments need to keep up with the trends. We have filtered together three main factors in design that will set your company apart from its competitors; because first impressions are lasting impressions.
Design
Why now is the best time to refurbish your office and get ready for the “new normal”
How to incorporate the new government guidelines to stop the spread of coronavirus into an innovative and aesthetical office design. This ‘new normal’ is here to stay so now is the time to make it work for you and the future of your workplace.
Design
An overview of one of our recent office breakout area designs that incorporates nature elements into the space to bring in a sense of balance and harmony.
Design
How making your teams wellbeing a priority will help you to bounce back from Covid-19
An overview of one of our recent office breakout area designs that incorporates nature elements into the space to bring in a sense of balance and harmony.
Design
Remarcable’s Dentistry Interior Featured On SONY
Our revolutionary take on dentistry for one of our projects was recognised for its ‘instagramable’ and innovative interior.
Design
Your ‘Work from Home’ Office Space
A few key design tips in creating a healthy work from home office space that will boost your productivity and your overall well being.
Design
From a Personal Practice To a Company Culture, Hygiene Calls
How to prioritise human-centric and health-enhancing office spaces that foster health-conscious attitude in your human resources.
Design
Could this be the future of how you interact with your workspace?
Reimagining the future of your workspace interacting with brand new motionless technology; Do you think it will make your job easier or harder?
Design
How smart firms are using sound control to save time and money
Understanding the benefits and downfalls to noise in an office environment and how through design we can address and control sound wave projection through careful planning of wall partitions and employee workstations.
Design
Office Workers: Break Your Desk Habits Or They Will Break You
The key important factors and tips to proper desk seating habits that we may or may not be aware of but must implement for the sake of our long term health.
Design
Guide to maintaining a good work environment
With over 20 years of experience in office fit outs and maintenance we have listed 6 quick and easy tips for you to consider in maintaining your office environment and equipment.
Design
How to make meetings more bearable
Reimagining the idea of attending and entering a meeting room through our 4 main focus areas in designing strategic office spaces that benefits our wellbeing.
Design
Remarcable’s Artsy Take On Dentistry
An in depth view of our thoughts and processes for designing a commissioned project centred around wellbeing and innovation within dentistry design.
Design
Remarcable Leads the Office Design Wellbeing Trend at the DAC Beachcroft SHE Conference 2018
Today’s office design is going through a tremendous transformation and it is highly important to unite our efforts by sharing highlights and processes of integrating wellbeing in design, that will add a valuable contribution towards this growing future office design trend.
Design
Work Rest Replenish Perform
The importance of break out areas in the workplace and how to best design these to meet our human needs of connecting with nature.
