Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (2024)

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Find valuable keywords for any niche

Generiere Tausende von Keyword-Ideen, clustere sie sofort und nutze verlässliche Metriken, um die besten auszuwählen.

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Keywords Explorer ist Teil des Ahrefs SEO Toolsets.

Demo ansehen

Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (1)

Keyword metrics

Study keywords in detail. Use our proprietary SEO metrics and reliable volume data to find valuable keywords quicker.

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United States

Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (2)

Keywordschwierigkeit

Understand how hard it is to rank for a keyword based on the links pointing to the top-ranking pages.

Suchvolumen

Get up-to-date search volumes and analyze trends using 12-month average search volume forecasts.

80

K

Traffic-Potenzial

Sieh dir an, wie viel Traffic die #1 rankende Seite für dein Keyword erhält – Traffic, der dir gehören könnte, wenn du sie überholst.

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Eltern-Thema

Finde heraus, ob du für dein Keyword ranken kannst, indem du stattdessen ein allgemeineres Thema targetierst.

Keyword Index

Sift through our database of billions of keywords. We show you the most popular ones from the tens of billions we discover.

12.0Mrd.

Keywords gefiltert
von insgesamt 74Mrd. entdeckten Keywords

1.1

Mrd.

Keywords
in the US alone

Alle Locations →

216

Locations

Keyword-Recherche muss nicht kompliziert sein.

All

you

need

to

do

is

1

generieren

keyword

2

analyze

them

to

find

best

ones,

3

ziel

them

correctly.

1

Generate keywords with AI in seconds, get thousands of ideas and instantly cluster them.

Brainstorm seed keywords with AI

Nicht sicher, wo du mit der Keyword-Recherche anfangen sollst? Wähle eines unserer Presets, gib dein Seed-Keyword ein, und die KI wird eine Liste verwandter Keywords für dich erstellen.

Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (4)

Keyword-Ideen ohne Ende

Use six different reports to pull the most relevant search queries from our database. For every seed keyword, you'll get reports like these:

Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (5)Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (6)Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (7)Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (8)Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (9)Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (10)

Show keyword ideas that contain all words of your seed keyword in them, in any order.

Zeige Keyword-Ideen, die deine Seed-Keywords in genau der angegebenen Reihenfolge enthalten.

Formuliere Keywords als Fragen und erhalte informationsbezogene Anfragen.

Zeige Keyword-Ideen, für die die am besten rankenden Seiten deines Seed-Keywords ebenfalls in den Top 10 oder Top 100 ranken.

Show keyword ideas that the top 10 or top 100 pages for your seed keyword frequently mention.

For every seed keyword, we show you auto-complete suggestions from Google, beyond the traditional 10 suggestions.

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Keywords sofort clustern

Gruppiere Keywords blitzschnell nach Elternthema oder gemeinsamen Begriffen. Kein Zeitverlust mehr durch das Durchsehen von Keywords, die alle dasselbe bedeuten.

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Bei den meisten Keyword-Clustering-Tools musst du eine Weile warten, bis deine Keywords in Cluster gruppiert sind. Unser Keywords Explorer hat eine eigene Clustering-Logik, die Keywords sofort gruppiert und dir wertvolle Zeit spart.

2

Analysiere jedes Keyword im Detail: schätze die Ranking-Schwierigkeit, sieh dir Suchvolumen, das tatsächliche Traffic-Potenzial und die SERPs an.

Schätze die Ranking-Schwierigkeit

Use Keyword Difficulty (KD) to understand how hard it will be to rank in the top 10 organic search results for a keyword. The lower the score, the easier it is to rank for.

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Schätze die Ranking-Schwierigkeit

Use Keyword Difficulty (KD) to understand how hard it will be to rank in the top 10 organic search results for a keyword. The lower the score, the easier it is to rank for.

We calculate the KD score based solely on the average number of backlinks to the top-ranking pages.

Get search volume trends

Pick keywords with the highest potential using past, present and future search volume estimates.

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Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (14)

Erhalte eine Aufschlüsselung des Suchvolumens nach Ländern

Quickly check country-specific search volumes and prioritize which countries to target with your content.

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Gauge a topic’s true search traffic potential

Our unique Traffic Potential metric gives you an estimate of how much search traffic you might get from ranking #1 for a given keyword.

This number is taken from the page that currently ranks #1 for a given keyword.

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Ermittle das "Eltern-Thema" von Keywords

A single page can rank for hundreds of related keywords. Use Parent Topic to see if you can rank for your keyword while targeting a more general topic instead.

Studiere die aktuellen SERPs wie ein Profi

Analysiere die Top-Ergebnisse für dein Ziel-Keyword. Untersuche die SEO-Metriken jeder Seite, wie Backlinks, organischen Traffic und Traffic-Wert, um besser zu verstehen, warum diese Seiten so ranken, wie sie es tun.

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Check the historical rankings of the top-ranking results

Study the SERP volatility for a given keyword. The Position history graph shows you movements for the top 100 pages, so you can better assess ranking stability and the evolution of search intent over time.

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Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (19)

See the full history of search ads for any query

Understand a keyword’s commercial value over time. The Ads position history chart shows you all the websites that have advertised for a keyword, along with their actual ad copy.

Compare mobile versus desktop searches

See how content is consumed and adapt accordingly. Device distribution shows the number of mobile versus desktop searches for a target keyword.

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3

Target keywords skillfully. Use AI to identify search intent, compare SERPs side-by-side, and organize keyword ideas into lists.

Find “low-hanging fruit” keywords

Filtere nach Keywords mit hoher Schwierigkeit, bei denen eine “schwache“ Website ganz oben rankt. Dies deutet darauf hin, dass du ebenfalls eine Chance hast, in die SERP vorzudringen.

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Vergleiche Keyword-Ideen mit den Keywords, für die du bereits rankst.

Find keywords where your target website doesn't rank in the top 10 or top 100 search results. For those where you don’t rank at all, create new pages. For those where you rank in low positions, update the content.

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Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (23)

Use AI to help figure out search intent

You no longer have to shoe-horn search intent into traditional buckets (navigational, informational, and all that). Let AI instead suggest what people are actually looking for when searching for a topic.

Compare SERPs side-by-side

Untersuche die SERPs für dasselbe Keyword an verschiedenen Daten, um Ranking-Änderungen zu erkennen. Du kannst auch zwei verschiedene Keywords vergleichen, um zu sehen, ob du sie mit derselben Seite oder getrennt targetieren solltest.

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Organize keyword ideas into keyword lists

Speichere und segmentiere Keywords in Listen, für die du bequem mit nur einem Klick Metriken abrufen kannst.

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Organische Share of Voice (SOV) ansehen

Use the Traffic share by domain/by page reports to instantly see which domains or pages rank for these keywords and the percentage of cumulative traffic they’re driving.

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Keywords are the foundation of SEO. Pick the wrong keywords, and you risk wasting lots of your time and resources.

Want to grasp keyword research in just
30 minutes? Check out our Beginner’s Guide to Keyword Research →

Get started. Pick a plan that suits your needs, and we’ll see you on the other side.

Keywords Explorer by Ahrefs: Discover Winning Keyword Ideas. At Scale. (2024)
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